Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star

Director Consumer Shopper Insights Retail Insights Manager Expertise in Consumer Packaged Goods, Healthcare Products, and Brand Management... | Doylestown, Pennsylvania, United States

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Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s Emails cr****@mo****.com

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s Phone Numbers No phone number available.

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Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s Location Doylestown, Pennsylvania, United States

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s Expertise Director Consumer Shopper Insights Retail Insights Manager Expertise in Consumer Packaged Goods, Healthcare Products, and Brand Management for top-tier organizations. Connect with me using: ►► [email protected]◄◄ All Invitations Welcome *** Insights Professionals, Brand Management Professionals, and Marketing Leaders; connect with me to get access to my network deep in industry leadership. *** Passionate & Strategic Shaker-Up'er!! Dynamic Marketing & Insights Leader with a passion for understanding the consumer, retailer, and shopper. Extensive experience in category management, new product commercialization, merchandising, and marketing strategy. Strong ability to engage stakeholders through a collaborative management style and superior communication skills. Exhibits mastery of qualitative and quantitative methods of research. Demonstrated success in leading large-scale strategic projects for major brand driven organizations. Accomplished innovator who has led ground-breaking digital research, developed mobile focused applications that provided “moment of truth” shopper insights, and created effective omni-channel marketing strategies targeting digital activations. Key Achievements: ♦ Key leader in shopper research from inception through action for the Oral Health and Skin Health categories; supporting retailers such as Walmart & Target. ♦ Devised & led national, brand specific, marketing plans with budgets of 8M ♦ Multiple award winning leader Specialties: Consumer Insights • Marketing Research • Business Development • Category Growth • Business Planning • Brand Management • Budgets • Strategic Marketing Plans • Brand Marketing • CPG • Consumer Healthcare • Product Marketing • Consumer Segmentation • Leadership • Project Management • Syndicated Data • Cross Functional Teams • Shopper Insights • Category Development • Digital Research • Omni-Channel Strategies • Market Share • Merchandising • Product Launches • SEO • Key Retailers

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s Current Industry Mondelez International

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Work Experience

Mondelez International

Global Head of Shopper Excellence - VP/Sr. Director, Insights & Analytics

Mon Feb 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time) — Present

Johnson And Johnson

eCommerce Insights & Analytics - NA Lead at Johnson & Johnson

Mon Jan 01 2018 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Feb 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)

Johnson And Johnson

Associate Director, eCommerce, Global Strategic Insights & Analytics

Sat Jul 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Feb 01 2021 00:00:00 GMT+0000 (Coordinated Universal Time)

Johnson And Johnson

Associate Director - Global Strategic Insights & Analytics, Shopper & Healthy Essentials

Sat Aug 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jul 01 2017 00:00:00 GMT+0000 (Coordinated Universal Time)

Consumer And Shopper Insights Management Professionals

Founder || Director Consumer Insights Manager || Shopper Insights Marketing Manager

Thu Jan 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time) — Present

Glaxosmithkline

Consumer Shopper Insights Manager || Digital Insights || Healthcare CPG

Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time) — Thu Jan 01 2015 00:00:00 GMT+0000 (Coordinated Universal Time)

Analytic Partners

Senior Marketing Research Consultant || General Mills || CPG

Fri Jan 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2011 00:00:00 GMT+0000 (Coordinated Universal Time)

Reckitt Benckiser

Assistant Brand Manager CPG || Global Product Manager

Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time) — Fri Jan 01 2010 00:00:00 GMT+0000 (Coordinated Universal Time)

Mars

Strategic Shopper Insights Manager

Mon Jan 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time) — Tue Jan 01 2008 00:00:00 GMT+0000 (Coordinated Universal Time)

Pernod Ricard

Senior Brand Analyst

Sun Jan 01 2006 00:00:00 GMT+0000 (Coordinated Universal Time) — Mon Jan 01 2007 00:00:00 GMT+0000 (Coordinated Universal Time)

Iri

Project Manager || Client Service Manager || Marketing Analyst

Wed Jan 01 2003 00:00:00 GMT+0000 (Coordinated Universal Time) — Sat Jan 01 2005 00:00:00 GMT+0000 (Coordinated Universal Time)

Skills

Languages

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star Email Addresses

cr****@mo****.com Work Email

cr****@mo****.com Personal Email

cr****@jn****.com Personal Email

FAQ About Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star is located at
Doylestown, Pennsylvania, United States

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star is a
Director Consumer Shopper Insights Retail Insights Manager Expertise in Consumer Packaged Goods, Healthcare Products, and Brand Management for top-tier organizations. Connect with me using: ►► [email protected]◄◄ All Invitations Welcome *** Insights Professionals, Brand Management Professionals, and Marketing Leaders; connect with me to get access to my network deep in industry leadership. *** Passionate & Strategic Shaker-Up'er!! Dynamic Marketing & Insights Leader with a passion for understanding the consumer, retailer, and shopper. Extensive experience in category management, new product commercialization, merchandising, and marketing strategy. Strong ability to engage stakeholders through a collaborative management style and superior communication skills. Exhibits mastery of qualitative and quantitative methods of research. Demonstrated success in leading large-scale strategic projects for major brand driven organizations. Accomplished innovator who has led ground-breaking digital research, developed mobile focused applications that provided “moment of truth” shopper insights, and created effective omni-channel marketing strategies targeting digital activations. Key Achievements: ♦ Key leader in shopper research from inception through action for the Oral Health and Skin Health categories; supporting retailers such as Walmart & Target. ♦ Devised & led national, brand specific, marketing plans with budgets of 8M ♦ Multiple award winning leader Specialties: Consumer Insights • Marketing Research • Business Development • Category Growth • Business Planning • Brand Management • Budgets • Strategic Marketing Plans • Brand Marketing • CPG • Consumer Healthcare • Product Marketing • Consumer Segmentation • Leadership • Project Management • Syndicated Data • Cross Functional Teams • Shopper Insights • Category Development • Digital Research • Omni-Channel Strategies • Market Share • Merchandising • Product Launches • SEO • Key Retailers Mondelez International

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star currently works in the
Mondelez International

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star specializes in
Director Consumer Shopper Insights Retail Insights Manager Expertise in Consumer Packaged Goods, Healthcare Products, and Brand Management for top-tier organizations. Connect with me using: ►► [email protected]◄◄ All Invitations Welcome *** Insights Professionals, Brand Management Professionals, and Marketing Leaders; connect with me to get access to my network deep in industry leadership. *** Passionate & Strategic Shaker-Up'er!! Dynamic Marketing & Insights Leader with a passion for understanding the consumer, retailer, and shopper. Extensive experience in category management, new product commercialization, merchandising, and marketing strategy. Strong ability to engage stakeholders through a collaborative management style and superior communication skills. Exhibits mastery of qualitative and quantitative methods of research. Demonstrated success in leading large-scale strategic projects for major brand driven organizations. Accomplished innovator who has led ground-breaking digital research, developed mobile focused applications that provided “moment of truth” shopper insights, and created effective omni-channel marketing strategies targeting digital activations. Key Achievements: ♦ Key leader in shopper research from inception through action for the Oral Health and Skin Health categories; supporting retailers such as Walmart & Target. ♦ Devised & led national, brand specific, marketing plans with budgets of 8M ♦ Multiple award winning leader Specialties: Consumer Insights • Marketing Research • Business Development • Category Growth • Business Planning • Brand Management • Budgets • Strategic Marketing Plans • Brand Marketing • CPG • Consumer Healthcare • Product Marketing • Consumer Segmentation • Leadership • Project Management • Syndicated Data • Cross Functional Teams • Shopper Insights • Category Development • Digital Research • Omni-Channel Strategies • Market Share • Merchandising • Product Launches • SEO • Key Retailers

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star speaks the following languages:
No languages available.

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star has prior experience in the following industries:
Johnson And Johnson , Johnson And Johnson , Johnson And Johnson , Glaxosmithkline , Analytic Partners , Reckitt Benckiser , Mars , Pernod Ricard , Iri

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star has the following professional experience:
Mondelez International , Johnson And Johnson , Johnson And Johnson , Johnson And Johnson , Consumer And Shopper Insights Management Professionals , Glaxosmithkline , Analytic Partners , Reckitt Benckiser , Mars , Pernod Ricard , Iri .

You can view Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s
LinkedIn profile at LinkedIn URL.

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star’s work email addresses are
[email protected] .

Cristina Marinucci-Global Insightsanalytics-Transformative Cpg Star works at
Mondelez International

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